10 Things I Learned at 2025 SCW Fitness Professional's Convention That Can Help You Now

I spent last weekend at the SCW Fitness Professional convention, Dallas Mania, and came home exhausted but energized (which sounds suspiciously like an Alanis Morissette lyric). I’m ready to continue to serve my clients and community with a fresh reminder of what works and new insights into the science and trends shaping our field.

The best way to learn and retain information is to teach it. Writing this blog post is as much for me as it is for you. Putting the lessons into words helps me process what I experienced this weekend and gives you something useful to apply right away.

When I think back to my first fitness conference more than ten years ago, I remember feeling a mix of excitement and intimidation. I scribbled notes furiously, worried I would miss something important. This year at SCW, the experience felt different in the best way. I still learned plenty, and I noticed how much confidence I have gained since those early days.

The best part of any event like this is still the conversations. Often, I made random connections in hallway chats and coffee lines. Collaborating with other fitness professionals always leaves me motivated and ready to serve better.

All of those moments set the stage for the sessions that left the biggest impression. Here are ten practical lessons I brought home, and how you can put them to work right now.

1. Balanced nutrition still wins

The session "Mastering Macros" reinforced nutrition fundamentals. The presenter opened with a joke about once getting a bad review on her session because someone said it was just a repeat of what they already knew. She laughed and said, “Well, sorry, nutrition science doesn’t change that much.” It’s always helpful to review the basics. Most people feel and perform better with a reasonable balance of carbohydrates, protein, and fat. Carbohydrates fuel daily life and training. Protein supports muscle, metabolism, and satiety. Fat supports hormones and vitamin absorption.

The presenter urged active individuals, especially as they get older, to aim for the higher end of the protein range since most people fall short. She also emphasized that diets limiting carbohydrates or fat are often too restrictive to follow long-term.

The conversation also highlighted calorie balance. While many factors influence weight, regularly eating beyond your needs makes fat loss difficult. Food tracking is a tool for awareness. Seeing your intake on paper (or in an app) can highlight habits such as extra sugar in drinks, portions that have crept larger over time, or snacks that don't provide much staying power.

Use it today: Write down everything you eat for one day. Don't change your choices; the purpose is to notice them. Look at your balance of protein, carbs, and fat, and check labels for added sugars. Then make one swap that improves the balance, like Greek yogurt instead of a higher sugar, lower protein option, or water instead of soda.

2. GLP-1 medications are reshaping fitness, and empathy is essential

In the session "Supporting Clients on Anti-Obesity Medications," Ann Gilbert spoke about the rise of GLP-1 medications and how they influence training. These medications slow digestion, reduce appetite, and change hunger hormones, which can lead to significant weight loss. In the STEP I study, the average loss was thirty-eight pounds, and about forty percent of that loss came from lean tissue. That's where fitness comes in. Without strength training, people risk losing not just weight but also muscle and bone density.

Ann's women's club in Tampa responded by creating programs like Bone in Check for osteoporosis and SEAT for ageless strength. She also pointed out that only about 20 percent of adults in states like Texas and Florida are in traditional gyms. That makes it even more important to reach people where they are and help them form exercise habits that last.

A point I especially appreciated was her reminder that empathy is a coaching tool. Many clients on GLP-1s are navigating uncomfortable side effects and major life changes. Approaching them with understanding builds trust and keeps them engaged.

Use it today: Whether you're on a GLP-1 or not, commit to two strength sessions this week. Anchor each with a protein-rich meal. And whether you're a coach or not, practice empathy and curiosity, rather than judgment. Ask how your clients feel and adjust the plan so they succeed with consistency.

3. Women's hormones shape training

In "Women: Training Through the Stages," Melissa Lane explained how hormones influence performance and recovery across the menstrual cycle and into menopause. Menopause is a single day after twelve months without a period. The years before and after bring the bigger changes. Estrogen acts as an anti-inflammatory hormone and helps women spare glycogen during endurance work. After menopause, estrogen levels drop by about half, which affects metabolism and long-term heart health.

Many people misunderstand cortisol, assuming it is always harmful. In reality, acute spikes are helpful. They mobilize energy, sharpen focus, and support the body in short-term stress or exercise. The concern is when cortisol remains elevated for too long. Since it peaks about thirty minutes after waking, fasted early-morning training can add unnecessary strain for some women. A small pre-workout snack helps buffer that stress and supports performance.

Melissa also encouraged women to think ahead for bone health. Lifting heavier in your forties provides a cushion against bone-density losses later in life. She also shared a low-impact treadmill option for those who want a structured cardio challenge to improve VO₂ max : the 12/3/30 workout. On a treadmill, walk at 12 percent incline, at 3 mph, for 30 minutes while pumping your arms (not holding on, if that is possible for you).

Use it today: If you train early, eat something small first, such as half a shake, toast with nut butter, or a banana. Consider lifting heavier in your 40s (or earlier) to support bone health. And if you need a new cardio challenge, try the 12/3/30 treadmill workout and track how you feel.

4. Mindset, purpose, and self-talk drive consistency

The Keynote Address delivered by Rustin Webb was one of the most impactful sessions centered on the mental side of health. Rustin stressed that fitness outcomes are not only about movement or nutrition. Mindset plays a significant role in great results, and ignoring it causes even the best training plans to fall short.

He spoke about how people often wait for motivation before taking action, but motivation is unreliable. It rises and falls with energy, mood, or convenience. What carries people forward is a clear sense of purpose and the way they speak to themselves each day. Purpose connects daily habits to something that matters. Self-talk either supports those habits or undermines them.

Discipline builds the same way strength builds, through repetition. Each time someone follows through, even in a small way, they lay down another brick in the foundation. Purpose and supportive self-talk make it easier to take that next step until discipline feels natural.

He also pointed out how coaches and leaders can set the stage by creating an environment where people feel capable and valued. Coaches use accountability tools like check-ins and reminders, but these tools work best when they pair them with encouragement and a belief in the client's ability to succeed.

Use it today: Write down one sentence that captures why your health matters. Post it where you will see it often. Pay attention to your inner dialogue. If you catch yourself thinking, "I can't," replace it with, "I am practicing." That subtle shift keeps you moving forward and makes consistency easier to build.

SCW Dallas Fitness Professional’s Convention 2025

5. Inflammation is not the enemy

In the "Inflammation: The Exercise Nutrition Nexus" session, the presenter cleared up a common misconception. Inflammation itself is not bad. Acute inflammation is the body's healing process. It helps repair tissue after a workout or an injury. The concern is chronic inflammation that lingers for weeks or months, which raises the risk of heart disease, stroke, certain cancers, Parkinson's, and Alzheimer's.

Markers like C-reactive protein predict heart disease risk better than LDL cholesterol, but clinicians often skip the test unless a diagnosis already exists. Lifestyle choices strongly influence these markers. High sugar, refined carbs, trans fats, and alcohol push them higher. Smoking and inactivity add to the load. On the other hand, aerobic exercise lowers them, omega-3 intake helps, and even a daily twenty-minute walk can make a measurable difference.

Use it today: Add one anti-inflammatory habit. Go for a brisk walk, swap soda for water, or include salmon, walnuts, or chia seeds with a meal. Small daily steps move the needle.

6. Strength and mobility don't expire with age

The “Strength Training For Active Agers” panel on training older adults underscored that the core principles of strength training don't change with age. Overload and progressive resistance still matter, but the application may look a little different. A recent study showed that performing one set to near fatigue can deliver up to 90 percent of the benefits of longer workouts. That is encouraging for anyone who feels pressed for time or hesitant to lift.

Mobility and stability are critical, especially in the hips, ankles, and thoracic spine. Without intentional work, these areas decline with age, and weakness directly increases the risk of falls and injuries. The presenters also reminded us of the five functional movement patterns everyone should maintain: hip hinge, squat, push, pull, and rotation. They also shared a sobering reminder that one in three older adults who suffer a hip fracture will not survive the year. That fact alone makes mobility and stability non-negotiable.

Finally, they reframed the common mindset around activity: you don't play sports to get fit, you get fit so you can keep playing. I've heard this with running and it rings true. You don't run to get in shape, you get in shape (in the gym) so you can run. Training with good form and intention allows you to keep doing the things you love safely.

Use it today: Pick one functional movement today, such as a sit-to-stand from a chair (squat pattern) or a dumbbell hinge, and do one set to near fatigue with perfect form. Add ankle circles, hip stretches, or thoracic spine openers for mobility training.

7. Presence creates progress

This “Art of Coaching” session was one of the most impactful for me, probably because I love coaching. The presenter told the story of how his small garage gym grew into two successful facilities that primarily serve adults over 50 with a philosophy of caring, connecting, and coaching. Every detail supported that core message: a 1:4 coach-to-client ratio so people felt guided, no mirrors on the walls so clients could focus on how they moved instead of how they looked, and a culture where everyone felt safe enough to try, even members who were 90+ years old.

His message was that presence matters more than perfection. Coaches need to be emotionally available, not distracted by sales or paperwork (or ego). Progress happens when people feel seen and supported, whether that's in a workout, a workplace, or at home.

That lesson reaches beyond fitness. Presence is what allows any of us to grow, whether we're leading a team, supporting a family member, or trying to stay consistent with our own health habits.

Use it today: Before your next workout, meeting, or conversation, put aside distractions and give your full attention to what you're doing. Tune into how your body feels rather than chasing arbitrary numbers. Choose one clear focus for your task instead of scattering your energy. Presence builds progress, one small choice at a time.

8. Supplements are tools, not shortcuts

The “Nutrition: Hot Topic Research” session emphasized creatine as one of the most studied and reliable supplements available. The presenter explained that creatine supports recovery between sets, improves strength and power, and may benefit cognition. She noted that women naturally store about 70 percent of the creatine that men do, which makes consistent supplementation especially helpful. She recommended the monohydrate form and clarified that people do not need a loading phase or precise timing for it to be effective.

She then moved on to collagen. She said research shows collagen can support joint health, but she suggested choosing marine collagen rather than generic collagen peptides because marine collagen is a complete protein and contains all the essential amino acids. She stressed choosing a third-party tested supplement because the industry isn't regulated. Companies can put anything on the label, and without third-party testing, you have no guarantee that the product contains what it claims.

She said that research backs up that alcohol interferes with recovery and muscle repair, and no amount is beneficial. Wine marketing often promotes flavonoids as heart-healthy, but she explained that you can get the same compounds from grapes without the risks.

Caffeine came up, too. It can give a helpful boost for focus and performance, but taking it too late in the day disrupts sleep and chips away at long-term progress.

The theme was clear: supplements can support your efforts, but they don't replace the basics like sleep, strength training, and balanced nutrition.

Use it today: If supplements sound interesting, you may want to talk with your doctor or a registered dietitian about what makes sense for you. If you go down that path, stick to evidence-based choices, look for third-party testing, and remember that consistency with your core habits will always make the biggest difference.

9. Injury prevention comes down to the "terrible too's"

The sports medicine session "Preventing Common Fitness Injuries" introduced the idea of the "terrible too's": too much, too soon, too fast, or too long. Most injuries fall into one of those categories. Early intervention can keep minor problems from becoming bigger ones.

The speaker also cleared up a common myth: most disc injuries do not require surgery. More than 90 percent improve with time and strengthening. MRIs often show normal age-related changes, and those changes are not always the source of pain. Breathing well during exercise, improving posture, and strengthening the muscles that stabilize the spine and shoulders are far more effective first steps.

One case study of a tennis player with shoulder pain highlighted the importance of scapular strength. Muscles like the rhomboids, lats, traps, and serratus anterior support the shoulder so it moves as it should. When those stabilizers are weak, pain and impingement become more likely.

Use it today: Check your training for the "terrible too's." Have you added more volume or speed than your body is ready for? Scale back slightly and give yourself time to adapt. Add one upper back exercise, such as rows or wall slides, to help offset the hours spent at a desk or on a phone.

10. Meditation is about noticing, not emptying

I ended the conference with Ellian Ham in a session, "Meditation Is My Medication," that underscored how important it is to care for mental as well as physical health. She explained that meditation is not about clearing all thoughts. With thousands of thoughts running through our minds daily, that expectation is unrealistic. Instead, meditation is the practice of noticing thoughts without judgment and then returning to a focus point, such as breathing.

The benefits reach beyond relaxation. Research shows meditation can reduce stress and anxiety, lower blood pressure, decrease pain, and increase compassion. She emphasized that we do not have to identify with stress or anxiety as permanent conditions. Instead of saying, "I am anxious," she suggested reframing it as, "I feel anxious right now." That small change turns anxiety from an identity into a temporary experience, which makes it easier to manage.

Ellian highlighted how simple practices like focused attention meditation and mindfulness meditation give us tools to build resilience in daily life.

Use it today: Try a short meditation session. Sit comfortably, breathe naturally, and when thoughts come, acknowledge them without clinging to them. Return to your breath each time. If you feel anxious, reframe it as a passing state instead of something permanent. Even five minutes of practice can help you feel calmer and more focused.

What Can You Take Away?

From macronutrient balance to hormone shifts, from medication to mindset, from inflammation to mobility, from supplements to meditation, the theme was clear: progress comes from small, meaningful choices you can start today. Track one meal and check the label for added sugar. Plan two lifting days. Eat a snack before your morning workout. Write your one-sentence why. Take a short walk after dinner. Practice one functional movement pattern with intention. Pay attention to the "terrible too's." Add one evidence-based supplement if it makes sense for your goals. Try five minutes of meditation.

A long weekend left me tired but grateful, filled with education, connection, and reminders that growth only comes when learning turns into action. The question is simple: what is one thing you'll put into practice this week?

Questions? I’d love to help.

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Lea

Lea Genders is a board-certified health coach, personal trainer, and workplace wellness consultant based in Fort Worth, TX. She offers corporate wellness programs for employee health and productivity, as well as in-person and virtual training / coaching for individuals worldwide. Her blog shares expert guidance on strength training, running, and sustainable nutrition @fortworth_trainer